Managing events in far-off locations means long, hectic hours. So when I’m on the road, I work to find ways to fully enjoy the scarce downtime I get. One of my favourites: a leisurely meal in a destination restaurant that I haven’t tried. I’m a foodie and love to explore new places.
In my last blog, I talked about attracting attendees to your events. Another audience that's critical to the bottom line for many events, both fundraisers and business conferences, is corporate sponsors.